Why is the industry standard 50% commission? Learn the history of why groomers were paid this way and why the way of the future is hourly. Build a happier work environment and increase profit margins while becoming more compliant with changing laws. This course is designed for business owners who employ groomers but everyone can benefit from understanding grooming business from the inside out.
Not just for the Mobile Groomer, but the entrepreneur-minded! In this session, you will learn how Jill Hailey took her love of dogs and used her self-taught business marketing skills and turned it into a multi-faceted dog grooming success story. You'll learn how, in just five years, she has grown her business to own eight mobile units, a brick & mortar salon, a monthly scissor and supply subscription, and a grooming supply company. Jill will share her "strike while the iron is hot" approach to tackling even the biggest venture, along with some tested and practical ideas for marketing and growth.
Are you drowning in bad doodles and fantasizing about not accepting new doodle clients? In this class, we break down how to solve the doodle problem once and for all. Learn how to find good doodle clients and get them on a regular schedule. In this customer service-based class, we will cover how to talk to doodle owners using keywords and phrases, go over common doodle scenarios, and make you a doodle owner expert.
Teri will share her business savvy and expertise on running a profitable salon. What do you look at before you set your prices? How do I set my prices? What are my margins? Am I making a profit? Are my employees making more than me? These and a lot more questions will be answered. If you miss this seminar you will be losing money.
In this six-hour course, Michell Evans, The Grooming Tutor, will cover everything you need to know to advance from Brusher Bather to Groomer Assistant. A reliable, skilled Groomer Assistant is one of the most valuable assets in a grooming salon. Job security and higher pay are just some of the many benefits you should expect with the improvement and advancement of your skills, productivity and professionalism.
Michell will cover professionalism, customer service, partnership and team member skills, as well as advanced bathing techniques, medicated shampoo applications, ear plucking and cleaning, and anal gland expression. She will also cover advanced drying techniques, starting with high velocity drying and moving onto fluff drying, dematting and deshedding.
You will learn how to perform all aspects of a “Bath and Tidy,” starting with compliant and noncompliant dog handling techniques, as well as trimming of pads, butts, genitalia, eyes, ears, tails, bangs, chins, underlines, feet and pants, and nail clipping and filing. Also included will be anatomy, basic clipper and scissor techniques, applications and selections, as well as brushing, combing, grooming aids and much more.
Even if you are already performing the duties of a Groomer Assistant, this course is a good refresher. It is certainly an excellent building block toward becoming an expert Groomer Assistant! To receive a certificate for this course, attendees must be preset for all six hours of this seminar.
Learn the ABC’s of poodle grooms with Groom Team member Macie Pisa. Before starting the groom, it is important to learn the dog’s unique shape and create a plan. This live demo will go over the basics of structure, angles, and achieving a balanced cut that compliments the dog’s conformation. Macie breaks down the process into easy to follow steps that are sure to improve your skill set.
Looking to learn the Modern trim? Watch as Valerie takes you from prep to beautiful finish with techniques that can be applied to either pet or competition trims. Learn how to use a combination of clippers and scissors to achieve this beautiful trim. This look can also be applied to the German trim.
Not all of our customers like a traditional Poodle trim with clean shaved feet and face. Often times they ask for a cute alternative and the Teddy Bear is a great choice! The plush look of the body combined with the rounded feet and full face gives a sweet expression sure to melt the hearts of even the most finicky of clients!
If there's a single breed that you're certain to find coming to you for grooming, it's the poodle. All of them – no matter what trim style their owners select – should be elegant, well-balanced, and scissored. Grooming difficult feet, achieving a beautiful topknot, and getting that overall balanced look are not the easiest tasks in the world. Jay will demonstrate techniques and short cuts, provide timesaving tips, and show you how to do quick and stylish everyday pet trims.
While there has never been an official list of dog coat types for the grooming industry, maybe there ought to be! Jennifer has compiled a list that is helping to change the industry and standardize what specific and separate grooming strategies are required for each of the 15 Coat Types. Each one has "Do's and Don'ts" based on the scientific, genetic, and physical structure of the hair or fur of that type dog. While individual dogs vary even within breeds, knowing what products, tools, and techniques are appropriate to the coat type in front of you is essential. Combination coats, that have the problems of both Fur and Hair, will also be addressed. After this seminar, you will be able to set yourself apart as the groomer who is an expert on differentiating coat types and, instead of treating them all the same, the groomer who gives each unique dog's coat its proper care.
In this entertaining mobile seminar, lean how to have some fun as a mobile groomer and how to keep the same clients happy for years to come. Also, Adrian will cover some of the pros and cons of scheduling your way around all the different neighborhoods. So, let’s talk mobile!