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Sunday Programs

Daily Doodle Dos

Blake Hernandez

In this every day dog seminar, Blake will tell you exactly how to maximize money and minimize madness on these majestic mutts! From how to schedule, handle and educate a daily Doodle client to all Blake’s go to tips to make every hour a power hour. One thing every Doodle has in common, is they are been part Poodle and that Blake’s jam!

SHED Happens! What Clients Must Know

Dave Campanella

A detailed look at Shedding Hair & Fur. Learn the science behind shedding hair. Dave will teach you how to debunk common myths, avoid false product claims, and manage customer expectations. Learn how to educate customers about shedding pets and develop an effective plan to stay ahead of this ongoing dilemma through personalized coat maintenance programs.

Mobile Grooming Success

Jay Scruggs

What if you could sit under one of the top grossing, most talented and successful mobile groomers in the country? Now you can! Jay Scruggs is coming to town. And he is going to share his success secrets as well as solid advice to help you make a decision about mobile – or become better at what you do already. "The purpose of the seminar is to help groomers, new or experienced, operate a successful mobile grooming salon.," says Jay. "I will discuss the details from preparation to start up a mobile business to keeping customers on a yearly schedule. Marketing yourself and your business will be discussed which will teach you the best way to build up a clientele and to keep those customers coming back."

Relating Breed Standards to Pet Grooming

Jonathan David

In this session Jonathan will discuss and demonstrate ways to bring elements of breed profile grooming into your pet grooming. Jonathan will make suggestions on how to make the hair manageable for the owner, yet remain true to the integrity of the breed standard. He will show how to apply elements of pure breed trims to mixed breeds to create unique looks that satisfy every customer.

Full-Body Coloring with The Color King

Adrian Smith

In this creative grooming live demo, Adrian Smith, the Color King, will unlock the doors to your creative grooming side. Adrian will go over how to lighten the fur and how to safely and thoroughly apply full-body color in a dog. Adrian will demonstrate how to blend colors, and paint designs on fur. He will share all of the tips and tricks he has learned over the years, from pre-wash to time management. As an added bonus, Adrian will show you how to apply feathers and eyelashes.

Your Toolbox: What Do I Need?

Valerie Partynski

From everyday tools to specialized tools, Val will discuss her favorite tools of the trade and their use. Clippers, blades, combs and brushes, de-shedding tools, dryers and more! Keeping your tools in tip top shape can keep you in business without any downtime. Learn to properly care for your equipment and when it might be time for an upgrade.

Adding Self-Service to Your Salon

Corina Stammworthy

This new salon trend can be an easy moneymaker when done right! Corina will cover build-out, products and equipment, and how to convert self-service customers into lifelong grooming clients. Learn how to design and grow the self-service side of your business so that it’s working for you!

“Short but Not Shaved," and Other Things Owners Say: Making First Timers into Your Biggest Fan

Helen Schaefer

Until we learn telepathy, learning to verbally communicate with the owner at the end of the leash is paramount to creating raving fans and repeat and word-of-mouth business. In this seminar, Helen will go over common things she hears at the salon day after day from new clients, the basic check-in procedure you should follow with every new dog, and the follow-up questions she asks the owner to ensure the first impression is always a positive one. Make that new client into your biggest fan!